The Nobel Sales Motivation Strategy

I’ve recruited and trained, directly and indirectly, over 300 loan salespeople in my career. I learned, as a new Branch Manager, that one way to enhance the overall production of the team was to practice the Nobel-Obama strategy . Here’s what we did: We’d look for a promising new originator and make him the sales leader. Oftentimes, we’d pick the second-best performer, in a group of rookies, and feed him preferential leads, shower him with extra training, and “crown” him the tiger of th